Beyond Broadcast: Panel I “Participatory Culture”

• Moderator: Jesse Walker, Managing Editor, Reason Magazine
• Elizabeth Osder, Senior Director, Product Development, Yahoo! Media Group
• Kenny Miller, Executive VP and Creative Director, MTV Global Digital Media Team
• Arin Crumley, Four Eyed Monsters

A few notes:

Crumley: We’re becoming very sophisticated at the new literature – media. We’re beginning to understand it as a conversation. Perhaps concepts like “NewAssignment.net” are somewhat contrived because this kind of effort will happen virally. (my paraphrase)

Osder: We need to think through a system of rewards to encourage better contributions.

Crumley: Using user-generated content to draw in outside advertising, which benefits the host and not the content creators: User-generated content has the potential to be the advertisement. (again, my paraphrase)