Todd Mundt

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Last week, I posted our draft document… the final version is below. It’s largely the same, but we added a piece about building audience online, since that’s been a difficult issue for most public stations with web sites. If you have any thoughts, or your organization has a similar strategy to share, please do so. [...]

My main responsibility here at Louisville Public Media is to develop and execute a media strategy. There will be various pieces to this strategy, some quite specific about tactics and goals. Those pieces will get evaluated regularly and tweaked as needed.
But the first piece is more general and broad - a statement of principles, if [...]